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Why You Need to Identify a Target Audience for Your Business

Why You Need to Identify a Target Audience for Your Business

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To develop an effective inbound marketing strategy for your business you need to identify a target audience that narrows in on your ideal customers to create buyer personas.

When you combine the goals of your company and the persona of clients who are likely to purchase your products or services, you can implement more effective strategies for inbound marketing, social media management, and traditional marketing solutions.

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