When it comes to public relations, most business owners know the results they want, but don’t know how to make them happen. You likely want your business to receive positive publicity from customers, so that you can earn a good reputation, and can ultimately gain more clients over time. Unfortunately, this can’t be achieved overnight and requires hard work and planning.Read more
Here at Yokel Local, we made the transition last year from outsourcing our writing to third-party content companies (often called content mills) to cultivating our own team of freelance writers. The transition was a huge one, and in this article, I discuss the reasons why we did it, what we’ve gotten from it, and why you might want to do it too.Read more
Customers are the heartbeat of a business and are critical to your success. A business that establishes strong relationships with its customers is a business that thrives and succeeds.Read more
It is said that the best types of growth happen outside of our comfort zones. If you are a change-driving entrepreneur or business owner, it is crucial that you stay creative and inspired. Experimentation and adventure are important for success.
If you feel like your creative rut may be preventing you from coming up with ideas that can help you to reach your goals, it may just be time for you to try something new.Read more
As the saying goes, "Your attitude determines your latitude." Positive thinking is one of the keys to success for entrepreneurs and business owners alike.
Though entrepreneurs tend to be energetic with lots of self-motivation, sometimes it can become difficult to maintain an entrepreneurial spirit.Read more