As early as 2014, email marketing was determined to be the most effective online marketing method for customer retention in the entire U.S. Email marketing continues to be a valued instrument for reaching customers and making sales. Currently, well over half of B2B marketers claim that email marketing gives them the highest ROI over any other form of digital marketing.Read more
In the middle of the flurry of activities during the Inbound 16 conference, our co-founders take a brief moment to address an #AskYokelLocal question posed to them: “How do we get more website leads to give us a call?”Read more
What is Inbound?
"INBOUND fuels the passion that drives the most innovative and successful business leaders of our time." - Hubspot
Inbound 2016 offers entrepreneurs, marketers, and sales personnel the opportunity to network and learn about the newest strategies designed to help master content strategy, website creation, inbound marketing basics or inbound sales.
Who is Yokel Local?
Darrell Evans and Stormie Andrews brought Yokel Local to life in 2010. They established themselves as a valuable resource to clients wanting to grow their business.
As a new HubSpot Partner Agency in Las Vegas, they've embarked on their 2nd journey to Boston to take on a Who’s Who of Marketing Elites, make marketing history and return with invaluable insight for their clients.Read more
One of the best things about the digital marketing revolution is that it's easier than ever to calculate marketing ROI from your online marketing efforts. ROI is the return on investment which tells you how many sales a particular marketing campaign yielded relative to how effective it was at reaching out to potential clients. However, it's not as simple as dividing how much you spent by your total sales.
Here are some key metrics you need to keep track of to determine your digital marketing ROI as well as whether a particular online campaign or channel was effective.Read more
Internet marketing plays an integral role in the promoting of your business to ensure that you are able to reach your ideal customers online. However, the downside to internet marketing is that it takes up a significant amount of time if you are trying to focus on your marketing while running your small business. This can affect your ability to really focus on growing your business, especifically if you don’t have a marketing department or know the ins of outs of effective online marketing.
The good news is that you can free up more time to focus on making your business more successful and enjoy several other benefits by outsourcing your internet marketing to an internet marketing agency.Read more
To develop an effective inbound marketing strategy for your business you need to identify a target audience that narrows in on your ideal customers to create buyer personas.
When you combine the goals of your company and the persona of clients who are likely to purchase your products or services, you can implement more effective strategies for inbound marketing, social media management, and traditional marketing solutions.Read more